Detailed Information on Travel CRM
What is Travel CRM?
You've probably heard the term 'Travel CRM' but aren't very sure as to what it means and how CRM can help you or your Travel business?
In simple language CRM (Customer Relationship Management) system helps store, manage, monitor and analyse customer and in-house data for property, sales, leads, etc. to provide smooth customer services and experiences. It also empowers sales teams to manage their workload and sell effectively. A Travel CRM is a smarter & compact way of organizing and automating sales activities to achieve more business sales goals.
A Travel CRM can help boost your client conversions and expand your business faster with a penetrating business view and an arsenal of tools to do so.
Travel Industry scenario in India
The Travel industry is basically a traveler oriented market where the dealings are between : 1) Customers and Travel Agencies, 2) Travel agencies and Hotels, 3) Travellers & Tour Guides. The travel industry constantly faces a scarcity of reliable client data storage and aggregate data management, for lead conversions, sales analysis, etc.
The accelerated growth & upward trend in the travel industry scenario in India clearly indicates a marginal growth in travellers & globetrotters. Keeping the current scenario in sight, having a Travel CRM Software has become an increasing need for all travel businesses to effectively manage the multitude of corporate travellers, vacationists, globetrotters, hoteliers, etc.
Considering these factors, there are several Travel CRM software companies in India which cater to: 1) Large, 2) Medium and 3) Small businesses in the travel industry. A Travel CRM provides improvements for the overall sales right from enquiries to the conversion phases; it gives palpable clarity for wiser decision making.
1) Large Travel Businesses:
A- Structure: A large Travel business mostly consists of Travel & Tour agencies, Boutique Tour Operators, Transport & Ticketing agencies, Hotel franchise, Banks, Travel portals, etc. Either of these would typically have a number of branches, outlets or franchise. The travel industry being an interconnected industry has a many closely knit associations and tie-ups between these companies and agencies mentioned above. So a large travel business organisation would cater to massive revenue generating ventures such as global &domestic tours which ranges from tailored vacations, corporate tours & package holidays. Besides, they also assign finance,transportation and procurement responsibilities to other corresponding corporates.
B- How a Travel CRM (Customer Relationship Management) Software helps: A Travel CRM Software solves numerous day to day sales and miscellaneous activities that fall into the threshold of the large travel business model in a highly organised manner in a centralised hub. It serves as a common station for all the lead, client, and subordinate contact and itinerary details. Gives insightful forecasts and provides intelligent performance reports branch wise, region wise, sales person wise, etc. Helps identify top performing properties and sales persons with specific reasoning. Makes processes for sending bills, P.Os, simpler with effective management and storage. Automate communication and set reminders.
2) Medium size Travel Businesses:
A- Structure: A medium sized Travel Business would typically cater to comparatively more of domestic travel & very limited overseas business. They cater to companies and individuals of the corresponding size to provide products and services for for the travel industry.In order to function smoothly, a medium size travel business ties up with local and country level travel agencies, tour guides, tour operators, travel portals, banks, etc. Irrespective of its size, every medium sized travel business would have quite a mix of providing, allocating and outsourcing services and commodities for client satisfaction, revenue and sales generation.
B- How a Travel CRM Software helps: A Travel CRM Software for a medium sized travel business solves all the complex day to day sales and miscellaneous activities in a highly organised manner with a centralised storage. It serves as a common platform for all the client and lead contact details, preferential and critical information. Gives insightful forecasts and provides intelligent performance reports, sales person wise. Helps identify top high in demand packages and top performing sales persons with complete reports and specific reasoning. Simplifies processes for storing data, lead follow ups, making sales targets, strategic planning, etc. A good Travel CRM Software addresses all the priorities for managing leads, growing sales and marginally generating revenue for a medium sized travel business effectively. It also, simplifies follow up processes with an automated communication and lets you set reminders for the calls, site visits, mails, etc. giving you more opportunities to leverage on.
3) Small Travel Business:
A- Structure: A small Travel Business basically comprises of independent travel agents or small travel agencies who single handedly undertake most of the responsible tasks for providing vacation packages and tours. They primarily, tie-up with local tour guides and hotels. The key need for a small travel business would be: Generating more leads, converting more leads, effectively handling and storing customer preferences and package details.
B- How a Travel CRM Software helps: A Travel CRM Software helps a small business make more conscious decisions to manage leads, share workload and boost sales faster. It solves all the complex day to day sales and miscellaneous activities in a meticulous manner with a centralised storage. It serves as a central space for all the client and lead contact details, preferential and critical information. Gives detailed reports on leads and helps strategise plans and initiatives to grow the travel business overall. Helps you benefit with insightful forecasts and intelligent performance reports, sales person wise. A Travel CRM Software helps speed-up the sales achievement processes by breaking up the sales data on a daily to yearly basis as per preference for the desired period. Also, gives forecast reports on leads and sales to indicate the figurative revenue to be generated in the future. Helps monitor and identify your in-demand packages and top performing brokers with specific reasoning. Makes all processes for data storage simpler, centralised and accessible. A good Travel CRM Software addresses all the revenue generation and growth goals of a small sized Travel business effectively. It also, simplifies follow up processes with an automated communication and lets sales persons and travel consultants set reminders for the calls, meetings, mails, etc.
With a primary focus to attain business outcomes, Travel businesses have mapped out the usage of Travel CRM (Customer relationship Management) softwares as an effective solution.
Some central concerns for many Travel businesses is to perfectly transition the lead enquiry to further stages of the sales cycle.
Travel CRM softwares come in variants as per different business verticals existing in the industry. It provides a perfect blend of features needed to enhance the efficiency of the sales cycle.
It gives a complete solution needed to optimize the efficiency of sales and travel business activities.
Key Reasons for using Travel CRM Software:
A Travel CRM is recommended if you wish to have...
1. A panoramic view of all your business activities. Leaving you with the superiority to take accurate steps to reach the desired results.
2. Clear observations of the client life-cycle. Gain complete details about the finest details of your travel business’ sales.
3. A complete view of sales and travel packages.
4. Complete knowledge of travel packages sold and available.
5. A coalition of data storage and easy access of travel business clients, packages, sales, leads and business data.
6. An array of features to grow and manage sales.
7. A single platform for communicating internally, to clients, leads, vendors, brokers, sales reps, etc. via email, sms, chat, phone.
8. Ability to access data, reports and client details on multiple devices i.e. computers, laptops, tabs and smart phones. Automate payment reminders to your customers. This way the Travel crm assures you that clients meet with payments & paydays.
9. Have updated knowledge of all your sales activities and strategize in real time.
10. The Travel CRM can integrate with your existing ERP and Accounting softwares to provide efficient software functionality.
How our Travel CRM Software can help you:
Any business in the travel industry looking for a CRM solution would radically want to have the best travel CRM software. So how does our Travel CRM software suffice this want & stand out from the other CRM software companies you would be evaluating? The following pointers will help you understand:
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1) Different Hosting options:
A. Web-based / SAAS based Travel CRM Software:
A software licensing and delivery model which is a centrally hosted software licensed on a subscription basis. Occasionally referred to as an "on-demand" software. Customer relationship management (CRM) continues to be the largest market for SaaS. We provide Travel CRM software as both options: i) SAAS (software as a service) & ii) Online server based Travel CRM Software.
Find out if a SaaS CRM is the best suited hosting for your Travel business, consult our CRM specialist.
B. On Premise Travel CRM Software i.e. on your online servers:
A software licensing and delivery model in which the travel CRM software is hosted on the client's online servers. The licensing for this kind of server is on a subscription basis. Need to know more about an online server based Travel CRM software or SAAS (software as a service) Travel CRM? We can assist, get in touch with our sales team.
2) Integration: Compatible with most ERPs, accounting softwares and others our Travel CRM integrates well.
3) Customisation: Our Travel CRM provides you the convenience of customisation as per your business needs to give the best CRM software experience.
4) Accessibility on multiple devices: Enjoy the ease of using our travel CRM software on a variety of devices i.e. Desktops, tablets, mobiles, etc. to view useful data and make crucial decisions.
5) Keep track of packages, deals and associates details: Enter details of sold and available packages & plans, also have a daily update on the progress of your travel projects.
6) View Lead reports: Reduce the spillage of your resources and spendings to get a crystal clear understanding of reasons for winning or losing leads. Convert more leads by regular monitoring how your sales team is performing on leads with detailed lead reports.
7) Set sales targets: Set and achieve more sales targets for your travel business with detailed sales and lead reports on a daily, monthly, quarterly, biyearly and yearly basis.
8) Monitor your sales teams activities: Identify your top and worst sales persons, travel consultants, vendors, etc. regularly. Have a complete perspective of sales landscape and know your travel company's growth trend.
9) Keep track of and schedule meetings: Have a complete record of meetings undertaken by respective travel consultants. Also, know the plan of action with scheduled meetings.
10) Email & sms marketing: Send and schedule automated emailers and messages to your prospective clients with important updates.
11) Forecast Travel Sales: Know the prospective weekly, monthly, quarterly & yearly growth for your Travel business with insightful, informative and detailed travel sales forecast reports available in our Travel CRM software.
12) Never miss any lead information: Keep a record of all the sales enquiries, leads generated, follow ups, etc. Set reminders for calls, meetings, emails, messages, important dates, etc.
13) Dashboard and reports: An easy to view coherent dashboard gives you a 360 degree view of your Travel Business. And helps you get a real-time picture of all the business activities and communications to make right decisions.
14) Right sharing of important data: Tag clients, leads, travel consultants, sales people to share prime client data and stay updated about all the functioning going on in your Travel business.
A Travel CRM will let you ace your follow-up processes, keep a history and extract intel from the information to cater to your clients / leads preferences & help you win more business. A crm for travel will make sales teams more productive with follow-up procedures streamlined, automated and scheduled. You can enjoy an expansive view of your travel business irrespective of the size. Know all the trends in your travel business and know how all your sales people and packages are performing with the help of in-depth reports. A travel crm helps you maintain a record of performance analysis in real-time.
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