Detailed Information on Jewellery CRM
What is Jewellery CRM?
Customer Relationship Management is an emphasized term used to address to customer relation management and smooth functioning of businesses and employees. CRM can be an on-ground real action or an on-software set of methods and tools to store client data, streamline communications and magnify productivity and efficiency.
In brief, a Jewellery CRM is a convenient & smarter way of unifying, executing & automating sales for reaching higher sales targets.
A Jewellery CRM helps businesses utilize their full potential for maximizing sales using a console of tools and in-depth business view.
The Indian Jewellery industry:
The jewellery industry in India has escalated from being a traditional business to being a cutting-edge sector in the Indian economy. The Indian Jewellery and gems industry being an extensively export oriented and labor intensive contributes 6-7% of GDP. The Indian Jewellery and gems industry has become a highly valued and cultured one and is seen as a global exporter to raise approximately 35 billion US$ this year.
The Jewellery industry also serves as an asset to the Indian economy considering it is prime role in FEE (Foreign Exchange Earnings).
However, with the increased purchasing power and the liking for jewellery, especially gold amongst Indians has made the Jewellery industry see an ever-expanding domestic market. All these factors make it increasingly important to not just have genuine & perfectly finished goods but also authentic and personalized customer services. A Jewellery CRM comes into play here as it becomes an enabler of smooth overall sales right from enquiry handling to the actual sale; it empowers Jewellery business owners with informed decision making.
1) The Jewellery industry: Structural overview:
The Indian Jewellery industry is an expansive one. The businesses that encompass in this section are mostly jewellery and diamond manufacturers, retailers, multinational brands, showroom franchise chains, etc. All of these would have set layers in their business administration and management from stake owners, directors and marketing heads to departments of and branch managers, sales teams and executives across several branches and chains. They have direct and indirect dealings with the consumers as well as with the export dealers and third party business owners. From refining the raw ore, cutting, designing, polishing to the supply there are many meticulous steps that need detailed attention. But the bottomline here is that these would be appropriately rewarding acts if backed by proficient marketing skills, organised and well-structured business practices to promise efficient deliverables. This is why jewellery businesses having large volumes of sales oriented activities need to have methods to provide not only quality services but the right products to the right consumers.
They also need to have constant knowledge of their business developments and have measurable counts of their business sales. In order to achieve all the business goals for faster expansion, Jewellery businesses have shifted their focus on Jewellery CRM (Customer relationship Management) softwares.
A basic concern jewellery retail businesses have is to translate an assortment of enquiries into showroom visits to escalate the selling process.
A Jewellery CRM gives a complete packaged solution to tackle and enhance the sales life cycle right from the point the lead has enquired, showroom visits to the time the jewellery is sold.
It gives an enveloping solution to effectuate and improve all the business activities that intersect with sales.
2) How a Jewellery CRM (Customer Relationship Management) Software helps the business:
A CRM software helps address to all the concerns one would have regarding their jewellery and gems business sales and revenue performance. It simplifies all the regularly undertaken activities and streamlines a considerable amount of work which in turn reduces the work load and improves productivity. A CRM software for jewellery business also provides technological methods and tools to give clearer pictures and device effective campaigns to sell their products.
Key Reasons to have a Jewellery CRM Software:
A Jewellery crm is suggested if you want to have...
1. A crystal-clear view of all the sales and leads life-cycle. Providing you with the supremacy to control and execute required actions to furnish the desired result.
2. Database of all sales activities and campaigns. Get a refined view of your showroom’s sales and sales targets.
3. Complete knowledge of all your inventories and orders: completed and in process.
4. A centralized storage and ease of access for clients, sales and business data.
5. Increase the probability of closing deals.
6. See how many deals your sales people clock.
7. Have a streamlined communication for all clients, leads, sales executives and managers on a single integrated platform for calls, mails & sms.
8. Reports & data access on computers, laptops, tabs and smart phones.
9. Monitor,analyze and strategize plans on the basis of the performance of your organization and sales people.
10. Send reminders to clients for timely payments. So with a crm you can assertively know your clients are being sent timely gentle payment alerts.
11. The Jewellery CRM can integrate with your existing ERP, Accounting and other softwares to ensure you get good software functionality.
How our CRM Software can help embellish your Jewellery business sales:
As mentioned earlier, every jewellery business needs to have a well-structured and organised functioning system to help monitor, analyze, startegize and work through the said criteria while having a stringent quality control. This can be quite a herculean task to cater to all these requirements without any human errors. And it is a well known that there is no room for errors and dented services in the Jewellery industry. Once you have realised this need you would naturally evaluate crm companies in India.
We would not over promise about being the best crm software but these pointers will help you understand how our crm can serve our jewellery business differently:
1) Integration: Our Jewellery CRM is compatible with most ERPs, accounting softwares and others.
We provide a variety of hosting options for your large / medium / small business. You can choose a hosting on either of these highly secure amazon servers, VPS, dedicated servers, local servers, on the website ( hosted on Linux server ) or shared Linux hosting.
Get in touch with us to suggest what's best for you!
2) Hosting options variants:
A. A centrally hosted software with a subscription basis license. Occasionally referred to as an "on-demand" crm software. Customer relationship management (CRM) continues to be a lucrative market for SaaS.
We provide CRM software as SAAS (software as a service) as well as online server based CRM Software for Jewellery businesses.
B. On Premise Jewellery CRM Software i.e. on your online servers:
A software licensing and delivery model in which the Jewellery CRM software hosted on the client's online servers is licensed on a subscription basis.
Know which type of CRM hosting suits your Jewellery business i.e. SaaS CRM or On Premise CRM? Our CRM Solution Architect can help you.
3) Marketing automation: Automated mails, sms, call and reminders for the same as well as showroom visits and follow-ups makes client conversion simpler.
4) Ease of Customisation: Customisation options as per your business needs gives you the best CRM software experience.
5) Sell effectively: Use centralised data storage and lead reports, to know your leads better and offer them products as per their preferences.
6) Expert lead management : Keep track of leads and their details, know your prospective business.
7) Prioritise leads: Close the most favourable leads and effectively use strategic methods.
8) Course and route effective campaigns: Know your marketing spendings, analyse outcomes with reports and plan more effective and cost worthy campaigns.
9) Analytics: Gain authentic learnings based on figures to understand your clients / leads.
10) Manage inventories systematically: Keep a record of all your products and their pricing.
11) Data mobility and business management: Our Jewellery CRM has a wide-ranging compatibility on a range of devices i.e. Desktops, tablets, mobiles, etc. & enables you with intelligent data to make informed decisions.
12) Set revenue targets: Set and achieve more sales targets with detailed sales, revenue and lead reports on a daily, monthly, quarterly, biyearly and yearly basis.
13) Build a re-call value: Engage with your customers and market your latest offers and products through emails, calls, sms, etc.
14) Marketing & branding: Market your products and increase your return customers through an integrated communication system for calls, mails, sms, etc.
15) Know how your business fares: With real-time reports know the revenue generation and sales on a daily, weekly, monthly, biyearly, yearly basis. Also, get forecasts for the same. Get a direct showcase of your Jewellery showroom's sales statistics and know the growth curve.
16) Right sharing of important data: Tag clients, leads, sales people to share prime client data and stay updated about the advances.
17) Monitor performance: Reports for sales persons performance helps notice and reward top and worst performers accordingly.
18) Dashboard and reports:
An easy to view coherent dashboard gives you a 360 degree view of your jewellery business.
A CRM for Jewellery business will help in managing more leads and winning more business with diligent follow-up methods to transform your jewellery sales. You can amplify your sales and enhance your deal closing rates by using a Jewellery CRM. Market your brand and manage multiple showrooms at one platform, on a Jewellery crm system.
A CRM helps Jewellery business owners identify the best and worst performing sales people, spot more opportunities for selling your products and nurture good client relations. A Jewellery crm can help you minutely oversee the real-time showroom sales performance of your entire team.
To know more about CRM and the 17 industries we cater to, visit www.dquip.com.
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We have 200+ clients spread across India, Australia, U.S.A, U.K, Africa, Hong Kong and Singapore. In India, we have clients in almost all states.
We have sales people as well as industry-wise crm pages for the following states and cities in India:
Maharashtra- Mumbai, Thane, Navi Mumbai, Pune, Nashik, Kolhapur, Nagpur | Gujarat - Ahmedabad, Surat | Punjab - Chandigarh, Amritsar, Ludhiana, Mohali, Patiala, Jalandhar & Bathinda | TamilNadu - Chennai, Coimbatore | Karnataka - Bangalore | WestBengal - Kolkata | Delhi, Delhi NCR, Gurgaon, Noida | Uttar Pradesh - Lucknow | Telangana - Hyderabad | Bihar - Patna | Rajasthan - Jaipur, Udaipur | Madhya Pradesh - Bhopal
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